Parrotly Finance

type

UI/UX Design, Graphics and Illustration

description

A fintech company focused on building the future of finance.

year

2022

overview

Parrotly Finance, an online platform for investing in cryptocurrencies, needed a new web design to make it easier for the masses to embrace the change. They wanted a clean and modern look that emphasized the product’s features. The team also wanted illustrations for their user interface (UI), which would help showcase their app’s features.

process

The first step was to conduct an in-depth analysis of their current website and identify any gaps in functionality or usability. I then worked with the client’s team to implement my recommendations in a way that was both cost-effective and easy for them to implement. After that, I identified key features that would be valuable on their new website, which they then implemented into the site’s layout. Finally, I helped them improve the site’s performance by optimizing it for mobile devices and tablets.

project outcome

This new website design has increased the company’s client base by over 50% since launching the new look. It was important to Parrotly Finance that their new website be highly visual to easily convey complex concepts like cryptocurrencies and blockchain technology in an easy-to-understand format.